DFW Beauty Bombshell: Cassidy Raye

cassidy woodard - circle seven five - dfw beauty guide

Name & Age: 

Cassidy Raye, 24


Founder & CEO of Dallas Circle Seven Five, LLC. aka Circle Seven Five

A little background: 

I spent most of my childhood in Dallas, Texas. After high school I left for NYC to attend Barnard College, Columbia University’s women’s college. While in college, I reported for New York Fashion week since 2011, and interned for our very own Dallas girl, Lauren Scruggs, at LOLO Magazine as a contributing editor.

I worked in the NBC Universal News PR department, and for luxury leather goods company Mark Cross 1845. I came to love the beauty and stories behind the glossy magazine pages, and loved writing articles and seeking inspiration. I began to see the world through a creative lens. I also had a light twitter repartee with OscarPRGirl and DKNY who at the time held my dream jobs. Towards the end of my senior year, my boyfriend of almost five years at the time, asked me to be his wife, and so back to Dallas I went. 

Before you graduate college, your social life and next steps were laid out in front of you: elementary school, middle school, high school, college and internships. After graduating and moving back to Texas, I kept thinking “what now?”. I was in a new city with all of my college friends still back in Manhattan. I wanted to get plugged into the life of Dallas like I had been in New York. I wasn't sure how to do that, did some researching, and realized I might have to join three or four organizations just to hit all the different areas and goals I wanted to be involved with in Dallas.


That is why I started Circle Seven Five. Not to mention I felt there was a need for a more inclusive, young, fun, and ambitious community of women in Dallas. Since we launched this past June I've met many hard-working, entrepreneurial, and savvy young Dallas women and I get the joy of connecting them on a social and professional level as a large part of my daily job, as well as providing hundreds of Dallas women the opportunity to give back to our community. 

Any beauty tips and regimens you'd like to share?

I’ve always had sensitive, acne prone skin (the best kind, RIGHT?!). That said, I’ve always tried to take good care of my skin. I’ll share some of my favorite tips and products below:


1. NEVER go to bed without washing your face

2. Sunscreen and Moisturizer are your best friends

3. Fill in your brows. Just do it. It opens your whole face. 

4. Apply a bit of Concealer just below and along your brow line. It makes your eyes look SO big. Seriously do one eye and look in the mirror -- you’ll see the difference. Make sure you blend after applying. 


1. I always wash my face at both morning and night with Cetaphil Oil Control Foam wash

2. B5 Hydrating gel from SkinCeuticals is the best and gives your skin an amazing glow. It’s lightweight and perfect. Use sparingly in warmer months. 

3. Any products from MyChelle. You can find this line at your local Whole Foods. It’s an organic line with great products! My favorites are the Pumpkin Peel and the Fruit Enzyme Scrub for exfoliating and clearing out those pores. There are worse things than having your face smell like a pumpkin spice latte for five minutes two times a week. Try it out! 

Favorite DFW beauty brands and/or beauty related services?

1. I love Drybar, shocker. 

2. Blushington is also great – we did an event there this past July and it was an incredible experience, not to mention it is the cutest decorated storefront. 

3. Tantrum Tan for all my fellow pale (or as my mother likes to say “peaches and cream”) skinned girls, during the summer Tantrum Tan should be on your speed dial. They have a special of $109.00 a month for unlimited spray tans.

4. Bellacures. Hands down the BEST Nail Salon I’ve been to in Dallas. 

Describe the perfect winter weekend in the DFW?

1. True Food Kitchen, HG Sply Co, Mercat Bistro

mercat bistro dallas

2. A horse carriage ride around Highland Park Village shops and neighborhood with a warm thermos of hot chocolate.

3. A weekend staycation at the Joule Hotel + Spa treatments! 

If you could have dinner with any local DFW woman, who would it be? Why?

Laura Bush, she is the sweetest woman, and I bet she has a LOT of good stories. Also, Amber Venz Box, I look up to her as a fellow female Dallas Entrepreneur who has grown her business outside of Dallas on a large scale, which is what I plan to do with CSF. I know I could learn a lot from her. 

Any last words, pieces of wisdom, etc?

Be kind. Try not to compare. Follow your dreams and your passions and work to make them your career. You’ll be so happy you did.