DFW Beauty Guide: Piermarini Beauty Launch

piermarni beauty  - lip gloss launch

I can’t think of anything more daunting then heading to Northpark Mall during the holiday rush to pick up a few makeup products. While Neiman Marcus, Nordstrom, and MAC alone have all of the shades and miracle-working products we could ever imagine, no one wants to risk crowd-induced anxiety just to visit the makeup counter. But alas, Piermarini Boutique, located in Snider Plaza, has answered our prayers.

Piermarini, a men’s and women’s clothing boutique, was opened in 2010. Just this last summer, the store launched its very own beauty line with over 30 cosmetic and skincare products. As a whole, Piermarini Beauty items are simple, classic, and sophisticated – just like the clothing. The products are made in the USA, never tested on animals, and are brimming with vitamins, minerals, and SPF. Piermarini Beauty does not aim to cover up its wearers with heavy, transformative pigments, but enhances natural beauty with sheer textures, and soft tones. Key natural ingredients in the line include water lily extract, avocado oil, aloe, jojoba, vitamin c, and vitamin k. All products – makeup included – are designed with hydration in mind to keep skin looking youthful and moisturized.

Don’t know which products to try first? Top sellers include the Vitamin C Serum, Liquid Eye Shadow, and Lip Liner. The Vitamin C Serum can be used morning and night, and helps to wake up the natural collagen in your skin. The result is overall brightness, wrinkle reduction, and evened-out skin tone. Piermarini’s Liquid Eye Shadow provides sheer, lightweight, natural-looking color and comes in several shades. Unlike powdered eye shadow, this shadow will not cake or crease and keeps eyelids hydrated. The Lip Liner comes in thee shades and is a makeup bag essential. The texture is gel like, which makes it go on and stay on. Keep your lips hydrated by using the liner alone, or layering it with lip balm or lipstick.

As for a holiday 2014 must-have, try out Piermarini’s Liquid Lipstick. This product just hit the shelves last week, and comes in 5 different shades ranging from bright coral to dark red. My favorite color at the moment is “Be Right There,” (second from the right) which is a perfect pink. If you haven’t tried a liquid lipstick, expect the glossy, flexible texture of a lip gloss, and the vibrant pigment of a lipstick. This Liquid Lipstick has serious staying power, and the color is brighter than it looks in the tube once applied. Apply a little for a subtle, lip staining effect, or brush on a full layer or two for a high-shine lipstick effect.

All Piermarini Beauty products can be purchased in-store.

6827 Snider Plaza, Dallas, TX 75205


Twyla Shelmire Senior Beauty Editor

Twyla Shelmire

Senior Beauty Editor